— AI Competitive Intelligence SDR
Demandbase's ICP:
Who They're Targeting.
Demandbase is an account-based go-to-market platform that combines B2B intent data, advertising, and sales intelligence to help enterprise teams target and convert their best accounts. Here's exactly who's in their pipeline — and how to reach them first.
Decision Makers
VP of Marketing
Chief Marketing Officer
ABM Director
Demand Generation VP
Revenue Operations Director
Industries
Enterprise Software
Financial Services
Manufacturing
Healthcare Technology
Professional Services
Company Size
201–500 – 5K–10K employees
Why prospects choose Demandbase — the pains they're solving
01Enterprise marketing teams waste millions on broad demand gen that reaches the wrong accounts at the wrong time
02Sales and marketing are misaligned on which accounts to target, leading to wasted outreach and poor conversion
03No unified platform to orchestrate ABM advertising, website personalization, and sales engagement across the account journey